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🔍 Digital Marketing · 8 min read · Updated May 2026

Google Ads Management

Search, Display, Shopping & Performance Max — Intent-Led Growth

700M+
India searches/day
6+
Campaign types
High
Buyer intent
24/7
Optimisation

Google Ads is the highest-intent advertising medium ever invented. Someone typing “best CA coaching in Kolkata” is not browsing — they are buying. Done well, Google Ads compresses the gap between need and purchase to under a minute. We build search-led, intent-led campaigns that turn keywords into customers.

— 01 —

Overview

Why Google Ads Wins on ROI

Google ads catch users at the moment of intent — when they are actively searching for a solution. Compared to interruption-based media, intent media converts at 3–8x higher rates. The cost per lead is the lowest in digital when keyword strategy and landing pages are done right.

Campaign Types We Run

Search (text ads on keyword queries), Display (image ads across the Google Display Network), Shopping (product feed ads), Video (YouTube — see separate page), Performance Max (Google’s AI-bid all-network format), Local (Map Pack ads), and App campaigns.

How We Win

Tight keyword hygiene, negative-keyword lists refreshed weekly, conversion-tracking down to phone calls and form-fills, landing-page A/B tests, and weekly bid-strategy reviews. Most agencies stop at campaign launch — we treat that as the start.

— 02 —

Why Choose Us for Digital Marketing

🎯

Buyer Intent

Keywords = users actively looking to buy.

📞

Call + Form Tracking

Every phone call and form-fill tracked.

🔬

Weekly Optimisation

Negative keywords, bid strategy, ad copy.

🛍️

Shopping Feed

Merchant Center + Shopping ads for D2C.

📍

Local Map Ads

For brick-and-mortar — appear in Map Pack.

🤖

AI-Bid Performance Max

Cross-network smart-bid campaigns.

— 03 —

Formats & Options

Every campaign uses a different mix. Below is the full inventory we operate for Google Ads Management — pick what fits your audience, budget and timeline.

01
Search Ads
Text ads on Google search results.
Highest intent
02
Display Ads
Image / responsive ads across 2M+ sites.
Awareness
03
Shopping Ads
Product-feed ads with image + price.
For ecommerce
04
Performance Max
AI-bid all-network campaign.
Newest format
05
Local / Map Ads
Map Pack ads for brick-and-mortar.
For local biz
06
Discovery Ads
Visual ads in Gmail + YouTube home + Discover feed.
Mid-funnel
07
App Install Ads
Drive installs across Play Store + display.
For apps
— 04 —

Specifications & Standards

Setup Fee
One-time onboarding
Mgmt Fee
Monthly retainer or % of spend
Min. Spend
₹40,000/month recommended
Reporting
Weekly dashboard + monthly review
Conversion
GA4 + Google Tag Manager setup
Call Tracking
Dynamic numbers (CallRail / native)
Landing Pages
A/B test optimisation included
Contract
3-month minimum
— 05 —

Where We Operate

Coverage map for Google Ads Management — each location is live and bookable.

India (all geographies)
GCC
United States
United Kingdom
Canada
Australia
Singapore
South Africa
— 07 —

Trusted By

A selection of brands that have run Google Ads Management campaigns with us.

Apollo Clinic
ICA Edu Skills
Star Health
Muthoot Finance
Shriram Properties
ESAF Bank
— 08 —

How We Execute — Step by Step

01
Keyword Map
Tight, intent-led keyword list.
02
Tracking Stack
GA4 + GTM + call tracking.
03
LP Audit
Landing page conversion review.
04
Launch
Search + Shopping + PMax.
05
Optimisation
Negative keywords, bid strategy.
06
Reporting
Weekly dashboard + insight call.
— 09 —

Pricing & Packages

Indicative packages — every campaign is custom-priced based on geography, volume and creative scope. Get an exact quote in 24 hours.

Starter (₹40k–₹2L spend)
Up to 3 campaigns
On request
Get Quote →
Most Popular
Growth (₹2L–₹10L spend)
Multi-network, multi-LP
On request
Get Quote →
Scale (₹10L+)
Strategist + analyst
On request
Get Quote →
— 10 —

Frequently Asked Questions

How quickly will I see results? +
Search campaigns can show leads within days; the optimisation curve takes 4–8 weeks to settle into best-CPL.
Do you build landing pages? +
Yes — landing-page builds and A/B tests are part of the engagement.
What is your minimum spend? +
We recommend ₹40,000/month minimum for meaningful keyword volume.
Do you do Performance Max? +
Yes — PMax is now a default in most accounts; we layer it with manual Search for control.
🔍

Catch your customer at the moment of intent.

Search-led Google Ads with tight tracking and weekly optimisation. Free audit in 24 hours.

PLAN A DIGITAL MARKETING
CAMPAIGN WITH US.
16+ years of OOH experience. ISO-certified. MSME-registered. Pan-India delivery.
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